The Blue Cross Story: Unterschied zwischen den Versionen

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The Blue Cross and Blue Shield Association is the largest private health insurance method in the United States (like Puerto Rico) and Canada. It is composed of 55 independent, locally operated Blue Cross and Blue Shield Plans that collectively provided wellness care coverage to more than 88 million people in 2003.

For its beginnings we require to go back to 1929 to a man namedJustin Ford Kimball when he became vice president of Baylor University in Dallas, Texas. He was an experienced administrator, as he headed the College of Medicine, School of Nursing, College of Dentistry, and the university hospital.

Soon after taking the job, he developed a wellness plan that guaranteed teachers 21 days of hospital care for 50 cents amonth. The program soon spread to other employee groups in Dallas, and then related plans began to crop up nation-wide.

Meanwhile, about the identical alvin garage door repair time that Kimball was generating his program, the Blue Shield notion was becoming popular in the lumber and mining camps of the Pacific Northwest. Severe injuries and chronic illness had been typical among these workers who were in really hazardous and hazardous jobs.

Their employers saw the need to have to give medical care for them and they arranged with physicians to spend them a monthly fee to take care of the medical requirements of the workers. These programs would later become what is identified as the Blue Shield Plans.

As for the cross symbol, it was initial used in a 1934 advertisement for the Hospital Service Association, which later became identified as Blue Cross and Blue Shield of Minnesota.

Joseph Binder, a Viennese artist, was hired by Firm secretary E.A. van Steenwyk to generate a poster that included a blue Greek cross. Van Steenwyk utilized the symbol to determine his company's health plans christian marriage counseling [http://www.youtube.com/user/wbchsvtv willowbrook.org huntsville] and then Blue Cross began to use it in other parts of the country.

In 1939, the American Hospital Association, which was based in Chicago, began to use the Blue Cross symbol to indicate that well being plans about the country met certain standards.

The AHA continued to use the symbol till 1960 when the Blue Cross Association was founded. The two organizations remained affiliated until 1972.

The shield symbol was produced in Buffalo, New York by Carl Metzger in 1939 and the very first official Blue Shield program was founded in California that exact same year. Carl Metzger was an early pioneer in the Blue movement and he wanted a design that would distinguish the new medical service plan.

It soon flourished as the number of Blue Shield Plans kept on growing. In 1948 the symbol was informally adopted by nine plans referred to as the Linked Medical Care Plan, which was later renamed the National Association of Blue Shield Plans.

More than the years, the Blue Cross and Blue Shield healthcare insurance ideas took hold. The Blue Cross Blue Shield Association was formed in 1982 by a merger of the Blue Cross Association and the National Association of Blue Shield Plans. When the Blue Cross and Blue Shield organizations merged, their brand symbols also merged and became one of the most familiar symbols in America.

To show you how large it has grow to be, in 2003, the Blue Cross and Blue Shield Association took in $182.7 billion in revenue. The evolution of managed well being care in the United States is intimately linked to the styles of Blue Cross-Blue Shield.