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Viral Graphic - Who would have thought ten years ago that social media marketing would expand so rapidly in the modern commercial environment? The web has bore many opportunities for businesses to wisely target markets over a global scale. However, social networking has turned the scales and leveled the playing field. Whereas the world of advertising and entertainment continues to be controlled by larger organisations, the free nature of social networking has enabled businesses of shapes and sizes to compete successfully in local, national and international economies. Furthermore, the dwelling of power and treating the message and communication that surround a business's logo and product offering has become the realm of the general public. No longer do corporate powers control the message. Social media has empowered the average joe to voice their opinion; and then for it to be heard.... by millions of people. This obviously creates certain challenges for businesses within their rhetoric marketing messages. However, those forward thinking companies have utilised social media and the new movement for interactivity to create brand champions inside the general public; word of mouth going viral.

Linked to the social media movement may be the consumer demand for more instantaneous and multimedia content; video, interactive presentations and entertainment have become demanded by the modern consumer perusing the net. This combination of communication channels and demand for multimedia content has created opportunities for tech-savvy companies who utilise viral video campaigns to effectively communicate their message that will create hype around their products.

Viral Graphic - The use of social media and viral video content has developed into a proven method of attracting visitors to the business website, as well as building networks of followers and brand champions which are essential for the continued operation and future increase of any business. All businesses take part in various marketing activities, in numerous forms and functions. However, using interactive content combined with the sharing power of social media, has become one of the most effective marketing mediums; viral video campaigns.

According to a recent report released by the Feed Company in the United States, their research highlights the fact 70% of advertising agencies and media buying executives intend to allocate increasing budgets to online video marketing. Furthermore, in a deeper qualitative analysis, it had been found that media and business executives are turning to video content and marketing for its ability to generate views of the brand and products, increased engagement with current and prospective customers as well as the potential reach that online media presents.

Viral Graphic - With all the growth of online and viral online video marketing activities, it is no surprise there has been a correlating increase in the need for motion graphic templates. Enabling all companies to access affordable and artistic templates which are completely customisable to represent the business brand, a product launch or competition, the use of motion graphic templates continues to increase at an exponential rate. Produce the big movie experience in a fraction of the cost, build relationships your audience and provide the interactive content that is demanded by the modern consumer by using motion graphic templates inside your communication and marketing directives.

Template Digital is really a community driven motion graphics marketplace which allows buying and selling of fully customizable, royalty-free stock motion graphics for production, film, and tv network professionals. This gives post-production developers a new way to reach hundreds, if not thousands of potential motion graphics customers and acquire their work into video productions, and saves time and money for video productions. It also includes a developing community of post-production professionals for discussing the most recent techniques with Consequences and other motion graphics applications.