New Chevy Racing Campaign Throughout Daytona 500

As the stars of NASCAR are revving their engines for the 2006 racing season, Chevy Racing will be celebrating its results on the track with a new advertising campaign set to kick off in the course of the televised Daytona 500 race. Boasting about their 25 wins in the last 33 Manufacturers Cup Championships, Chevy racing plans to concentrate on the reality that they have won a lot volvo auto parts more than any miata roll bar other automobile manufacturer even though dominating one of the most well-known sports in America.

The new Chevy Racing campaign unveils Group Chevy, which is an exclusive club consisting of some of NASCARs brightest stars and their participation making use of the Chevy Monte Carlo SS racing machine. Whilst retaining its American Revolution tag line, Chevy also plans to incorporate a touch of humor with its new campaign.

For the duration of the initial commercial ad spot, fans will see Toast. This promo features Jeff Gordon, Jimmie Johnson, Dale Earnhardt Jr. and Tony Stewart as they get pleasure from celebrating recent Team Chevy victories. As these superstars relive their wins, they incorporate NASCARs victory celebration into the crowd. As they spray champagne into the crowd of cheering fans, they also pour their champagne over the heads. The latter is customary for the victor in a NASCAR race, but Chevy decided to add a twist by spraying the fans, as nicely.

For the duration of the second televised spot, titled Workplace, Group Chevy when again showcases their racing dominance as Chevys Racing Director, Terry, searches for space to display the latest awards for current NASCAR Champion Tony Stewart. As he searches all about, he finds that every single inch of space is already occupied with trophies. But, perhaps there is room somewherel . . . .

"Chevy Racing is all about a passion for racing and winning and that excitement extends to our car lineup, which is now America's No. 1-promoting automotive brand," mentioned Ed Peper, Chevrolet General Manager. "Deutsch located a easy, clear way to deliver that message with a couple of excellent humorous twists."

Chevy and NASCAR fans will get honda accord body kit their 1st glance at the new advertising campaign during the NBC televised Daytona 500 occasion on February 19, 2006. Advertisements will appear nationally on both NBC and Fox. Printed ads, in conjunction with these getting televised, will seem in USA right now and in numerous racing plan guides.

Chevrolet is the bestselling automotive brand in the United States. With the biggest dealer network in America, Chevy is the leader in complete-size trucks and in the sale of vehicles priced at $35,000 and above. In addition, Chevy delivers expressive design, valued pricing and spirited efficiency with functions identified only in the far more high-priced automobiles.